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Topic: Scientific Games Inks James Bond Licensing Deal

Ron Perelman’s Scientific Games Inks James Bond Licensing Deal

Scientific Games —a MacAndrews & Forbes portfolio company and sister company to Deluxe — has inked a license agreement for the James Bond franchise, spanning casino, lottery and social/digital gaming. Terms of the multiyear agreement were not disclosed.

The agreement with EON Productions; Danjaq; and MGM Interactive, a subsidiary of Metro-Goldwyn-Mayer, gives Scientific Games the rights to tap past and future James Bond films, as well as the film’s talent portraying James Bond, according to this morning's announcement.

Ron Perelman, chairman of Scientific Games’ board of directors and CEO of MacAndrews & Forbes, said in a statement: “We have been excited about this license opportunity for a very long time and are thrilled that [Scientific Games CEO] Kevin Sheehan and his team were able to secure the exclusive licensing rights.”

Added Sheehan: “James Bond is synonymous with action, excitement, and next-generation technology. We look forward to harnessing the power of the Bond brand to drive innovation across the company in the years ahead.”

The company expects to show its first James Bond-themed slot games at the Global Gaming Expo, next October in Las Vegas.

Source: The Hollywood Reportter

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Re: Scientific Games Inks James Bond Licensing Deal

A James Bond slot machine??  ajb007/frown|)

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Re: Scientific Games Inks James Bond Licensing Deal

Hope that this means that a new video game is on the horizon soon. I have missed playing a Bond theme game for some time now.

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Re: Scientific Games Inks James Bond Licensing Deal

Please release another console game. No free app games anymore like that horrible World of Espionage game ajb007/frown

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Re: Scientific Games Inks James Bond Licensing Deal

Scientific Games Reveals New James Bond Gaming Experience at G2E 2017

Scientific Games Corporation will showcase its vast collection of casino, lottery and interactive solutions to empower the player experience at the Global Gaming Expo (“G2E”) October 2-5 at the Sands Expo in Las Vegas.

Scientific Games Chief Executive Officer and President Kevin Sheehan said, “Every year we raise the bar at G2E, and this year our innovation teams have elevated the game significantly, with a huge portfolio of new game content, stunning new slot cabinets, and the industry’s most advanced lottery and interactive B2B solutions. And what truly sets our booth apart is our exclusive JAMES BOND showcase, where we will debut our first products based on the incredible BOND franchise. We are excited to bring our customers the most innovative products in the industry.”

The centerpiece of Scientific Games’ G2E exhibit this year is the immersive JAMES BOND Experience, made possible through the exclusive agreement with EON Productions Limited, Danjaq, LLC and MGM Interactive Inc., a subsidiary of Metro-Goldwyn-Mayer Inc., which gives Scientific Games the rights to leverage all past and future iconic JAMES BOND films, as well as the film’s talent portraying JAMES BOND.

Scientific Games reveals its first JAMES BOND experiences – bringing to life the action, excitement, thrills, sophistication, and intrigue synonymous with one of the highest-grossing film franchises of all time. Scientific Games will unveil JAMES BOND CASINO ROYALE on the new Gamefield 2.0™ platform, JAMES BOND GOLDFINGER, featured on the TwinStar J43™ with iReels platform and JAMES BOND DIAMONDS ARE FOREVER on the Blade™ with Wheel cabinet.

Full Press Release: PR News Wire

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